Reason 4 – More Information

4 – More Information!

When customers visit your website and easily find the information they want when they want it their satisfaction increases.

Most calls coming into your organization are usually the same questions asked over and over again.  These are the questions customers and potential customers want to know the answer to before they buy your products.  Post them on FAQ (frequently asked questions) page and you will have removed another barrier to doing business with you and freed up some time for answering those calls.

Traveling employees on the road may need up-to-the-minute information that will help them make the sale or pull together the deal.  If you know what that information is, you can keep it posted in complete privacy on the web.  A quick local phone call can keep your staff supplied with the most detailed information, without long distance phone bills and tying up the staff at the office.

A picture is worth a thousand words, but you don’t have the space for a thousand words?  The web allows you to add sound, pictures and video to your company’s information.  No brochure will do that.

Businesses will also have the ability to track who is viewing their site and who is making purchases.  The data collected can provide valuable information to the business that will allow them to better target their current and potential customers.  Tracking software is becoming very intelligent.  At minimum, install Google Analytics which is completely free.

Your customers can go online 24 hours a day, seven days a week to get answers and information about your business, even if your business is closed for the day.  You can customize information to match needs and collect important information that will put you ahead of the competition, even before you get into the office.

So what’s stopping you, request a quote!


Stay tune for Reason 5 – Updateable!...

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