Don't let it stress you out... Owning a business means understanding the world of online marketing. In a marketplace increasingly dominated by digital media, it is has become increasingly important for businesses to stand out. Creating a user-friendly website for your company and brand makes it possible to compete in...
Your Website is the Centerpiece of your marketing tools
Your website acts as the hub for your online marketing efforts and is the first impression your brand makes on prospects.The Internet has fundamentally changed how people make purchasing decisions. According to the eCommerce Foundation, 88% of consumers do online research before making a purchase. They will research extensively online, read website...
Baby Boomers and technology
Baby Boomers are born between 1946 and 1964. As a bookend myself born in 1964 I grew up in the age of the development of the skyrocketing technology era.As a Boomer, who are often called digital immigrants, I embraced technology and received a bachelor’s degree in Computer Information Systems.Approximately 85%...