Tailored Digital Marketing Solutions that Elevate Your Business Online
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When it comes to Social Networking, email is the original “O.G,” which stands for Old Grasshopper. Many of us still remember the voice of AOL’s “You’ve Got Mail” as America Online hopped across our computer screens and into our lives. We were thrilled to receive emails in seconds, without having to check our mailbox or visit the post office.
Did you know that in today’s technological world, your email address is often your business’s first impression, besides your business logo and website? It’s the most important thing many of us check in the morning, even before coffee, kissing our spouses, or getting out of bed. Contrary to popular belief, email, not Facebook, is the first thing we look at.
Email provides a one-to-one communication channel where you can talk to one person at a time. However, it is not meant to send unsolicited emails to everyone, but to the influencers who can understand your services.
Business contracts are established via email, payments are made via email, and even breakups are done via email. Email marketing enables you to personalize your campaigns and create targeted content. From crafting the perfect subject lines to using images that resonate with your customers, and providing valuable content that helps your audience, email is the ideal channel to deliver those personal-feeling messages.